Revenue metrics
What is GOPPAR?
GOPPAR, or gross operating profit per available room, is a hotel's gross operating profit divided by the room nights available in a period. Unlike RevPAR, it takes operating costs into account, so it shows how much profit each available room produces.
GOPPAR formula
GOPPAR = gross operating profit ÷ room nights available
Gross operating profit is total revenue minus departmental and undistributed operating expenses. If a hotel with 1,200 room nights available has a gross operating profit of ₹18,00,000, GOPPAR is ₹1,500.
GOPPAR vs RevPAR
RevPAR can rise while profit falls, for example when extra occupancy comes through high-commission channels. GOPPAR catches that because commissions, payroll and energy are already deducted. It is harder to calculate, since it needs your cost data as well as your revenue.
In StaySynq
StaySynq shows occupancy, ADR and RevPAR live from your own bookings, by day, month or channel.
Common questions
How often should GOPPAR be calculated?
Monthly is typical, once the month's costs are booked. RevPAR and occupancy can be tracked daily.
Related terms
- RevPARRevPAR, or revenue per available room, is a hotel's room revenue divided by the number of room nights it had available to sell in a period. It combines price and occupancy into one number, which makes it the standard way to compare hotels of different sizes.
- TRevPARTRevPAR, or total revenue per available room, is all of a hotel's revenue (rooms, food and beverage, banquets, spa and other income) divided by the room nights available in a period. It shows how much each available room earns for the whole business, not just the rooms department.
- ADR (average daily rate)ADR, or average daily rate, is the average price a hotel earns for each room it sells in a period. It is calculated by dividing room revenue by the number of room nights sold. ADR shows how well you are pricing, but says nothing about how many rooms stayed empty.
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